Now considered a reactionary method of employee management, performance reviews and appraisals are dirty words in many corporate organisations because of  their negative connotations and associations. It’s not conducive to fostering confidence if employees need to sit through a session telling them about the areas they have failed throughout the year and it’s a risky

The process of performance management is an integral part of any organization’s business plan, as it helps to ensure that goals and objectives are being met. It can be used specifically to monitor the progress of an employee or department or it may be applied to marketing in order to build a service or product.